The Big Fail on The Big Screen

Are we seeing fatigue regarding Superhero movies? The way I look at it. We’ve been at the pinnacle of Superhero movies with Christopher Nolan. There is just so much that they did right there. Of course, there is always room for more iterations of a character and over the years we’re going to see what sticks and what doesn’t. I see the lack of ideas in general in movies these days hurting the industry.

The lack of originality is killing viewership in the cinema, but at the same time, there is an appetite to watch new content in the home. You could say that’s always been there. People like to point to the Covid era, but I feel as though it’s just a destination that we were always going to be on as generational attitudes change and the capabilities are there to watch whatever you want in 4K and in the comfort of your own home.

There is this false accusation out there that the cinema has been killed by streaming services. As more people choose not to go. However, if you actually go to a cinema these days and buy a ticket. The costs are astronomical these days and not really agreeable or easy to carry on going if you watch as a family.

I’ve always felt that with any movie or TV project. If you have the right actors playing the part and you have the right script that gets the best out of certain characters on screen. You have solved half of the problem. The other half is a good director that knows how to lay a great foundation of where to build that sense of identity of that actual movie and what it represents.

That’s why some movies work and some TV show iterations do not. Of course, the more original the better. The lack of that has hurt cinema more so than anything that streaming services have done. Streaming services are just another way to watch and in actual fact, they’re also another way to really gain a level of viewership that is continuous.

That’s why many people subscribe to Netflix and why companies have built streaming platforms to really get the most out of their intellectual properties.

Of course, the counter argument to that is we should be supporting our local cinemas. But actually, they’re making it really hard for us to do so. That’s why many fans are choosing other means to consume their entertainment. It’s what works for them and what’s friendly for their pocket. Why try when the cinemas aren’t doing the same? We can hold on to this sense of nostalgia or we can embrace the fact that new generations are choosing to watch things differently in a way that works for them.

From what is the big fail on the big screen to what is a mountain of entertainment at our disposal and on our own terms. I know exactly which I’d rather choose. Especially when going to the cinema these days is a risk on so many levels. Ultimately, you don’t truly know if what you’re seeing is going to be good enough. That can be a costly mistake and streaming is putting an end to that level of risk. As well as allowing consumers to find the originality they need in their lives.