AI is a scary thing, that’s what people warn us all the time. But if controlled, and handled in the right way it can do some pretty incredible things also. As it has done by mimicking voices to a level that you’d recognise as authentic from some of the best in the business. You’re probably wondering now Craig, where are you going with this? Well, voice work and music is a key component of entertainment.
Imagine your favorite artist sounding just as good as they did years ago live or otherwise. Also imagine, a talented actor or actress in gaming being able to still be part of ongoing work and royalties being paid if they sadly passed on. That work would continue to thrive years into the future. Of course, we all know how dangerous AI can be, but the benefits are often overlooked in how it’s going to make our entertainment and world better. We just have to make sure it doesn’t get into the wrong hands to the point that we’re all in mortal danger. That’s a very human concern.
But getting back to the good that can come from AI. it’s going to transform writing, it’s already being implemented by Ubisoft for instance in the gaming industry. It will very much likely help so much more than we can even fathom yet.
We can all see the bad in things, that’s a very easy thing to do. Being precautionary is a human instinct and always has been. That’s one of the reasons why I am cautious but optimistic about what can be achieved here when it comes to AI. I am astounded by its potential and how great things could come from it that better help us all in entertainment and out of it.
AI could do a lot of good in a world that needs that next evolutionary step. We just have to make sure that we’re still very much in control. Even technology companies are being cautious, it’s the right thing to do when it comes to any new technology. We cannot allow intellectuals more advanced than us to outwit us or even doom us. But if we’re taking the philosophical view we have to evolve to better our situations at some point. Where humans don’t have the answers, it’s clear that AI will help in many ways to make us all take that next important step no matter what industry it happens to be in.
Written by Craig Clark
From gaming industry headlines to all things Manchester United and entertainment, Craig covers the stories everyone's talking about — alongside his own published works.